With over 250,000 followers, Johnny's Chop Shop is the UK's biggest male grooming brand on TikTok – and its influencer favourite products are now available in Tesco stores all over the country for the first time.
The Johnny's Chop Shop range was created by global beauty incubator, SLG Brands – whose headquarters is at The Brewery Quarter in Cheltenham – in collaboration with its cult barbershops in London and New York.
Designed to give 'fashion-conscious guys the right products and the 'know-how' to sharpen up their look', four of its professional quality, 'barber-approved' styling essentials are available – with its bestselling Trigger Happy texturising salt spray; No.1 matt paste; Wild Cat hair clay; and Volume & Texture powder on Tesco shelves now.
The move follows five years of continual growth in the male grooming sector and an ever-growing following on TikTok and YouTube, thanks to its engaging social content and expert product videos.
Alongside Tesco, Johnny's Chop Shop is available in 1,000 Boots stores, as well as Sainsbury's, Amazon and ASOS in the UK; and internationally via Amazon USA, Farmers, Watsons and a host of independent pharmacies.
SLG Brands owner and Johnny's Chop Shop founder, Miles Dunkley, said: 'Johnny’s has always been about no-nonsense, authentic barber-grade styling. Building on our remarkable growth at Boots and Sainsbury’s, we are now at Tesco nationwide.
'It means that even more style-conscious guys across the UK can get hold of the brand, dial up texture and volume, and get that fresh-from-the-chair finish at home.'
Johnny's Chop Shop is available in Tesco stores nationwide now.
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