Sunday 12 July 2020

Cheltenham woman creates viral Heathrow Star Wars prank

A viral prank to mark May 4 2018, otherwise known as Star Wars Day, was the brainchild of a Woman from Cheltenham.

A campaign to celebrate ‘Star Wars Day’ which saw terminal screens throughout Heathrow Airport transformed into a homage to the popular sci-fi saga, was the idea of Katie Davis from Cheltenham.

The prank, which since its release at 6am on May 4 2018 has gone viral, featured references to popular characters from the films such as C3PO, BOBA and HAN5010. The departures screen also featured a cancelled flight to the planet of Alderaan and warned of a ‘trap’ when boarding the Death Star.

Katie, who works as Heathrow Airport’s Social Media Manager told SoGlos: ‘We wanted to engage with our passengers on a human level through a universally known theme.

‘This felt like an unmissable opportunity, we are, after all, sending jets into the air! As a Star Wars fan myself, I couldn’t help but want to do something different to engage with passengers and put a smile on their faces, especially before the bank holiday weekend!’

The project even had the backing of Disney both in the UK and in the USA.

Katie continued: ‘Like any Disney campaign, we took necessary steps to get permission from them, as well as internally, to ensure our flights get out on time and we don’t confuse customers.’

© SoGlos
Friday 04 May 2018

More news you might like...

Diners will be able to save up to £10 per head at restaurants and pubs across Gloucestershire with the Eat Out to Help Out scheme announced by the government on Wednesday 8 July 2020.

Eat Out to Help Out: How to save 50 per cent at Gloucestershire eateries

Eat Out to Help Out, a new government scheme giving diners up to 50 per cent off at restaurants, pubs and cafés in Gloucestershire,...

The famous zoo in Bristol’s Clifton area is reopening for the first time in over three months on Tuesday 14 July 2020.

Bristol Zoo is reopening in July

Bristol Zoo Gardens is reopening to the public in July 2020, following its closure due to the Coronavirus outbreak.

The #dogsinlockdown initiative has raised over £6,000 for Sue Ryder Leckhampton Court Hospice in Gloucestershire.

Dog portraits by Gloucestershire artists are raising thousands for charity

Local artists have raised thousands for Gloucestershire’s Sue Ryder hospice by creating portraits of dogs in lockdown –...

The new Cheltenham Edible Art Patisserie will be serving Damien Wager’s stunning pastries and delicate sweet treats.

Flagship Edible Art Patisserie is launching in Cheltenham

Edible Art Patisserie, the flagship store from top UK pastry chef Damien Wager, is opening in Cheltenham’s Montpellier this...

The ice rink in Imperial Gardens in Cheltenham was due to be the only one in Gloucestershire to offer skating in all weather.

Cheltenham ice rink cancelled for 2020

The outdoor ice rink planned for Cheltenham’s Imperial Gardens has been cancelled for Christmas 2020, although two Christmas...

Unmissable highlights