AI is being used more and more to take care of those niggling tasks that are time consuming and repetitive across all areas of business.
By streamlining processes like performance management, customer service and data input, automation can free up talented teams of staff to focus on work that is higher value – while reducing the risk of human error.
SoGlos's newest hot list, in partnership with Gloucestershire-based tech experts, Optimising IT, explores seven key areas where AI automation is making a measurable impact on efficiency and the all-important bottom line.
AI-powered recruitment and HR support
The hiring process can be a challenge for businesses of all sizes, with business heads wanting to add the best new members to their teams.
Automating recruitment stages, such as CV screening and interview scheduling, can not only speed up hiring but also improve fairness and accuracy during selection. AI chatbots can handle the repetitive employment queries like benefits and holiday time, too – freeing up HR teams to focus on more strategic tasks.
Performance management automation
AI tools can help analyse performance management indicators such as KPIs, project outcomes and feedback to streamline performance reviews – tailored to each individual.
This reduces manual effort and promotes fair, data-driven evaluations, which in turn helps managers to focus on team member development rather than administrative tasks.
Marketing automation for ROI
Digital marketing softwares highlight how automated email flows, like abandoned cart recovery, loyalty rewards and A/B testing, can boost conversions and customer retention.
These automated flows can run on a 24/7 basis, too, ensuring marketing efforts are continuous and dependable even outside of normal working hours.
Automating accounts payable and customer service
Chasing for invoices can quickly become a full-time job if not kept on top of – but AI can help!
By automating invoice processing and customer support chats, businesses can reduce labour costs while also minimising common errors, allowing staff to remain focused on more high-impact work.
Cloud ERP and data integration
AI businesses can also utilise AI to streamline workflows and improve reporting, all through automation.
By removing manual blocks and ensuring data is readily accessible, AI enables teams and leaders to make quicker, evidence-based decisions while cutting down on unnecessary overheads.
Robotic Process Automation (RPA) and AI
Technologies like RPA and AI have the capability to revolutionise industries by handling repetitive tasks.
These tasks can include data entry, social media scheduling, CRM system updating, inventory management and more – all while improving accuracy and enabling scalability without proportional increases in cost.
Standardisation and compliance
Beyond being cost effective, automated systems provide clear guidance that helps employees work at maximum efficiency.
These systems can help create and enforce consistent workflows, ensure compliance and ultimately, and perhaps most critically, reduce the risk of costly mistakes.
