JD Sports is opening a new Cheltenham store in Regent Arcade

JD Sports will be the latest brand to open in Regent Arcade shopping centre, replacing Cheltenham’s vacant Top Shop unit.

By Andrew Merrell  |  Published
JD Sports is opening at Regent Arcade, with a shopfront on Cheltenhams High Street.
JD Sports is opening at Regent Arcade, with a shopfront on Cheltenham’s High Street.

JD Sports is launching a new store at Regent Arcade, transforming the retail space which was once home to Cheltenham’s Top Shop.

A lease has been granted for the fashion-conscious sportswear chain to take over into the 11,000 square foot store at the town’s shopping centre, a move expected to be completed before Christmas.

It is another coup for Regent Arcade, which has also just unveiled its new five-screen, 23,000 square foot, boutique TIVOLI Cinema Cheltenham.

Keith Willoughby, centre operations manager at Regent Arcade, which is looked after by Canada Life Asset Management, said: ‘It is more good news. We are delighted to welcome the arrival of another new sports store.’

James Air, senior group acquisitions manager at JD Sports Fashion plc, said: ‘We are pleased to be opening a new JD store within the heart of Cheltenham town centre.

‘The new store will benefit from our latest high level store environment, providing a full range of brands from within the JD stable, including several exclusives.’

September 2021 saw JD Sports report a record first-half profits of £439.5 million, something it put down to increased spending online and pent-up demand that saw a return of high street customers post lockdown.

By Andrew Merrell

Follow SoGlos on LinkedIn and sign-up to the weekly SoGlos business newsletter for the very latest Gloucestershire business news stories.

More from Business