This is the only place you can get your dog fitted for Ruffwear in Gloucestershire

Ruffwear creates high-performance dog gear for outdoor adventures, from harnesses for hiking to life jackets for water-lovers – and this Cheltenham pet store is the ONLY place pups can get fitted for it in Gloucestershire...

By Annabel Lammas  |  Published

Gloucestershire is a wonderful place for dogs and their owners to get active in the great outdoors, where they can traverse woodland trails in the Forest of Dean, hike the Cotswold hills and even splash about in the River Severn. 

Whatever the activity, it's important to invest in the right gear to keep your four-legged friend safe and comfortable while out exploring – with high-performance dog gear brand, Ruffwear, offering everything from buoyant life jackets to harnesses with handles to help owners do just that.

Be More Bob, a specialist dog store in Cheltenham, is an official Ruffwear stockist and the only place in Gloucestershire where dogs can get fitted for its harnesses.

With a reputation for being hard-wearing and comfortable, Ruffwear harnesses are built for outdoor adventures: from the ever-popular Front Range harness, which is great for everyday walks, to the padded Switchbak harness, which has its own side pockets – perfect for storing essentials on long hikes or camping trips.

Along with the lightweight and super secure Flagline model, the Front Range and Switchbak harnesses all have lead attachment points on the chest, making them useful for training dogs who are prone to pulling on the lead.

Meanwhile, for hardcore hikers or those who want to take their dog out on the water, the supportive Web Master harness has a handle for manoeuvring, lifting and assisting dogs over obstacles; while the tiniest explorers can fit into the Hi and Light harness, which is lightweight, low-profile and available in a wide range of sizes, down to XXXS.

Water-loving dogs are covered, too, with Ruffwear's Float Coat life jacket keeping them safe during swimming sessions and while kayaking, boating or paddleboarding with their human.

With one of the biggest Ruffwear try-on zones in the whole country, the team at Be More Bob can help doting dog owners find their pup's Ruffwear size, which is consistent across all products.

With the shop's inspiration and namesake, Bob the borderdoodle, swearing by Ruffwear products, the Cheltenham doggy destination store stocks Ruffwear rain jackets, breathable sweaters and cooling coats to see you through all four seasons of outdoor adventures, too.

As well as even more Ruffwear leads, collars, toys and accessories, Be More Bob also sells a wide range of dog apparel, natural treats, comfy beds and chew toys.

For more information, stop by the shop at 45 Winchcombe Street in Cheltenham, or visit

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