Holland Cooper teams up with Dame Mary Berry for brand-new gardening range

Hot off the heels of the RHS Chelsea Flower Show, Cheltenham-based clothing brand, Holland Cooper, has announced its first-ever gardening collection, fronted by Dame Mary Berry.

By Chloe Gorman  |  Published
Jade Holland Cooper and Dame Mary Berry.
Holland Cooper has collaborated with Dame Mary Berry for its first-ever gardening collection, designed to bring 'a sense of luxury' to outdoor living.

Luxury Gloucestershire fashion brand, Holland Cooper, is launching its first-ever gardening collection in collaboration with Dame Mary Berry. 

Describing Mary as a national treasure and 'a figure synonymous with British heritage, timeless style, and the art of elegant living', Holland Cooper's new collection is designed to 'bring a sense of luxury to time spent in the garden'.

The range includes a gardening apron, bag, kneeling pad and an extra large picnic blanket, all featuring a natural green stripe pattern with feminine frill detailing, as well as a pair of gardening loafers in a dark pine or chocolate colourway.

Building on the brand's growing popularity in the UK and overseas, this new range sees Holland Cooper expanding into the home and garden market for the first time, with the brand saying the collection 'celebrates the beauty of British gardens and offers a more considered approach to outdoor living'.

Founder and managing director, Jade Holland Cooper, said: 'Gardening has always been a passion of mine, but I could never find pieces that felt both beautiful and thoughtfully made. So, we created them ourselves, elevated essentials designed for life outdoors. 

'Collaborating with Mary Berry made this collection even more special, bringing together a shared love of gardening, heritage, and the beauty of everyday moments.'

Mary added: 'Jade has such a wonderful eye for detail and is completely at home in the garden, it suits her rather well. 

'When you’re popping in and out of the garden, you want something that just works. I think it’s important to feel at ease in what you wear. Jade has created a brand that feels rather special, and still very wearable. 

'If something has style and is beautifully made, you’ll wear it again and again.'

Prices for Holland Cooper's gardening collection start from £59 for the knee pad or gardening bag, up to £99 for the picnic blanket, and are available to order through Holland Cooper's online shop.

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