Thursday 19 September 2019

Superdry and Lucky Onion founder buys The George Hotel in Cheltenham

The George Hotel in Cheltenham could be the next boutique hotel and bar to become part of The Lucky Onion group, after the hotel was bought by Superdry founder, Julian Dunkerton.

Adding to his portfolio of Cotswold hotels, restaurants and bars, The George Hotel in Cheltenham has been purchased by Julian Dunkerton, owner of The Lucky Onion Group and founder of fashion brand Superdry.

The large grade II hotel, which was closed in July 2018, contains 31 bedrooms and dates back to 1840. Formerly a row of five converted townhouses, the hotel could become the latest property to be redeveloped as part of The Lucky Onion portfolio, which also includes The Tavern, The Wild Duck, "The Wheatsheaf Inn": https://www.soglos.com/drink/30678/The-Wheatsheaf-Inn, No. 131 and No. 38 The Park.


The hotel was sold by Christie and Co, which acted on behalf of the former owner, Cotswold Inns and Hotels.

Matthew Smith, director at Christie & Co’s Bristol office said: ‘The George Hotel represented a rare opportunity to purchase a hotel business in Central Cheltenham, one of the UK’s most desirable towns. Having carried out a comprehensive marketing campaign, multiple offers were received from property developers, hoteliers and overseas investors.’

For more information contact The Lucky Onion on (01242) 822950.

© SoGlos
Tuesday 31 July 2018

More news you might like...

Son of Steak has its own pre-mixed Bacardi Mojito on tap.

EXCLUSIVE: First Look inside: Son of Steak

Opening at the Brewery Quarter on Monday 23 September 2019, Son of Steak invited SoGlos to be the first to look around the...

Hotel Chocolat will open its doors at Gloucester Quays in September 2019.

Hotel Chocolat to open at Gloucester Quays

Gloucester Quays has secured Hotel Chocolat, which will open at new store at the city’s outlet centre in September 2019.

Book-themed street art, including this masterpiece on Princess Elizabeth Way, has been created across town for Cheltenham Paint Festival 2019.

Highlights from: Cheltenham Paint Festival 2019

Book-themed street art, a rumoured visit from Banksy and kids’ spray painting workshops – the SoGlos team handpicked some of...

Jeremy Vine will chair a debate at Cheltenham’s Dean Close School in October 2019.

Jeremy Vine to chair debate in Cheltenham

Journalist and presenter Jeremy Vine will appear in Cheltenham this October, to chair an education debate at the town’s Dean...

Unpacked can save users up to 15 per cent on packaged prices.

First Look inside: Waitrose Cheltenham

Waitrose Cheltenham has revealed its new and improved supermarket to SoGlos, including a packaging free ‘Unpacked’...

Unmissable highlights